B2B Target Pro builds your Ideal Customer Profile and converts it into ready-to-use Sales Navigator search criteria plus messaging recommendations. Free in the NowIGetAI community.
Bad Targeting Ruins Everything Downstream
In B2B, every result you care about — reply rates, meetings booked, deals closed — sits downstream of one decision: *who you’re targeting*. Get that wrong and nothing else can save you. The best cold message in the world lands flat when it’s sent to the wrong person at the wrong kind of company.
Yet “who’s our ideal customer?” gets answered with hand-waving in most businesses. “SMBs.” “Companies that need marketing help.” “Decision makers.” These aren’t profiles — they’re categories so broad they provide zero guidance on who to actually contact on Monday morning.
The Translation Problem Nobody Talks About
Even teams that do define a proper Ideal Customer Profile hit a second wall: turning that ICP into *action*. Your ICP lives in a strategy doc. Your prospecting happens in LinkedIn Sales Navigator — a tool with dozens of filters for industry, headcount, seniority, function, geography, growth signals, and more.
Translating “mid-market SaaS companies with growing sales teams” into the right combination of Sales Navigator filters is a genuine skill. Most people improvise it, get bloated or empty search results, and quietly go back to spray-and-pray.
B2B Target Pro was built to handle both steps — the thinking and the translation.
What It Does
B2B Target Pro is a custom GPT that builds your Ideal Customer Profile and then turns it into ready-to-use B2B Sales Navigator search criteria, plus targeting and messaging recommendations.
In practice, that looks like this: it works through your ICP properly — who genuinely benefits most from what you sell, at what kind of company, in which role. Then it converts that profile into concrete Sales Navigator search criteria you can apply directly, so your prospect lists reflect your strategy instead of your guesswork. Finally, it adds targeting and messaging recommendations — because knowing *who* to reach is only useful if what you say resonates with that specific person.
Strategy, search, and messaging — connected, instead of living in three different documents.
Who This Is For
Founders doing their own outbound, B2B sales reps and SDRs building prospect lists, consultants and agencies defining targeting for clients, and anyone paying for Sales Navigator without getting full value from its filters. If your pipeline problem starts with “we’re not talking to the right people,” start here.
Get It Free
B2B Target Pro is part of the GPT library inside **NowIGetAI**, my free community about using AI in marketing — practical tools from my own business, not theory.
Join free and get access to this GPT and 10+ more:
Stop prospecting on vibes. Target like a pro.
