I’ve bought 2 products today, one of which is a relatively “high ticket” item, although it’s half price until midnight tonight.

and when I say I “bought” them, I do mean that, there not freebie products that I got a copy of for “reviewing”, these are ones where I’ve put my hand in my pocket, and one of them I bought mostly for one of the bonuses on offer…

Dan Kennedy’s Info Riches Course went on sale on Tuesday (29th April) and for some reason the launch had gone under my “radar” until today, but I received a few emails about it today, as the price is going up at midnight, and I just had to go take a look…

It didn’t take me long to dig out my credit card and stump up the cash!

The resale right bonus to “Info Millions” 12 CD Audio Course is (imho) worth the price of this product alone, as it will add a significant amount of profit to my business, without me having to spend months and thousands of dollars preparing my own higher priced up sell for my own products!

but I’m also keen on getting the main product itself too, as I’ve always wanted to go to oneof Dan’ seminars, he’s like the Grandfather of making money from info products, but I’ve never managed to make it to one…

Now I’ve got one of his best on DVD and Audio CD’s so I can watch/listen to it at my own pace.

I have to admit though, I’m not totally sure I would have bought it without the bonus offer, simply because it can be difficult to find the time to watch such a big pile of DVD’s. I know this from experience as I’ve still got a bunch of other such DVD’s sat on my shelf unwatched, probably my own fault for watching too much sc-fi… ;]

 You can check it out for yourself here:

Dan Kennedy’s Info Riches Course

The other product that I simply couldn’t resist today is Joel Comm’s Instant Resale Templates offer, again because this fits in so well with my own business!

The resale rights, and master resale rights in the “upsell/one time offer” are another excellent front end or back end product that should be a great fit for anyone’s oneline business, although they do fit in particularly well with some of my own products and sites.

I expect to see quite a few marketers start to use both of these products as backends and upsell offers for their existing products quite soon, me included!

Take a look to see if Joel’s offer can help your online business:

Joel Comm’s Instant Resale Templates

The only downside to all this is that there is only so much I will let my self spend in a day/week/month and as I’ve already overspent my budget,I’m going to have to miss out on another product that I really wanted to get my hands on, Ryan Deiss’s new Whole Sale Traffic Course!

oh well, I guess I’ll just have to make do with the free reports Ryan gave away and wait to see if he re-releases it at somepoint in the future..

if you missed the free reports for this you can still (I think) get them here:

Free WholeSale Traffic Report

So what’s the point of this post?

Well, first it shows how important, and powerful, a good bonus offer can be, and second when you find a product or offer that can be used to directly and quickly increase the profit of your own business, it’s not a cost, it’s an investment, and in most businesses you can even write it off against profits, to save even more money, but obviously you’ll need to talk to your accountant about how that works..