Matt Garrett ~ Internet Marketing Blog


Archive for the 'Internet Marketing' Category

Unhealthy Marketing = Good Business

Is Internet Marketing Bad For Your Health?

one of the best things I ever did for my internet business was visit a marketing event.

it was run by Robert Puddy, who’s doing another one in the US in Oct (LFMpires Workshop US), and it made a massive difference to my online business!

I admit, I wasn’t looking forward to going and having to do all that “networking” stuff, mostly because that always sounds to me like standing around in a room full of people you don’t know, trying to start up a random conversation, not exactly easy or pleasant, unless of course you’re a bit of an extrovert! :)

as it happens, all my “networking” ended up being done either in the bar, or outside having a smoke, so starting conversations wasn’t forced, it just happened naturally.

And of course the plentiful flow of Guiness helped! ;)

In fact it was while I was outside having a smoke (that’s the unhealthy bit) that I met (and made friends with) many of my best joint venture partners, well known and very succesful marketers like (in no particular order): -

London IM Workshop July 2009

This is a real quick update just to let you know that there’s a small (aka select) Internet Marketing Workshop happening in London (UK) on Sunday 26th July and there are just a few places left if you want to get in…

UK IM Workshop

the workshop is being run by Kevin Brown and the main speakers will be Kevin Riley, who is a top dog when it comes to product creation, and Lee McIntyre who was a school teacher up until just a couple of years ago and has built up profitable online business and an excellent reputation for delivering high quality advice, tips and products.

The Workshop starts at 10am Sunday July 26th 2009

It’s also pretty cheap for such an event, at just $177 (inc 15% VAT), and as it’s not a massive overcrowded event you’ll have more chance to network with people and make some great new contacts…

I’ll probably get to the hotel on Saturday afternoon, so if you’re coming you should be able to find me in my usual spot (at the bar) from early evening onwards.

I mentioned in my last post (5. Getting out and meeting people, aka “networking”) how important it is to get and get together with other marketers whenever possible.

I managed to make it down to London a couple of weeks ago for Martin Avis’ London Lunch for the first time in well over a year, and it was great to see so many people there!

It was also great to catch up with a whole bunch of people (fellow internet marketers) who I’ve not seen in months, although I didn’t manage to chat with everyone I wanted to (sorry Rob!), and I forgot to take any photos, too busy nattering away, sorry!

So there’s 2 points to this post, first is an invite to what will be a great internet marketing workshop weekend that I’m going to, and the 2nd is more of a proposal based on having some kind of informal getogether in Cheltenham every couple of months…

Bristol Internet Marketing Workshop

6 Things You Need To Be Successful Online

I would credit my success online down to 6 main things: -

1. PMA – “Positive Mental Attitude”

If you have a negative attitude to being successful then you’re going to end up sabotaging your own efforts.

Likewise if you listen to others with a “that will never work” attitude, then they will have a negative influence on your efforts, so don’t do it.

Instead start seeking out and mixing with people who have the same positive attitude and are interested in the same things as you, see No. 5 below.

I posted a great example of how a self defeating negative outlook can be recently here: -

Nothing Works Part 2

Warning – it’s a LONG read!

2. Investing in your own education

If you wanted to be a Doctor, Engineer, Lawyer or any other high paid offline “professional” you would have to spend a small fortune getting the education you need.

Why should you expect to get the REAL knowledge you need online to be for free?

Matt Garrett’s Back

Wow!

I can’t believe I haven’t made a post to this blog since the start of the month!

It shows what can happen when we get some sunny weather here in the UK!

I know us Brits are supposed to be “obsessed” with the weather, but that’s because a lot of the time it does rain or get “cloudy”, so when we have a week or so of summer weather in May we tend to want to enjoy it, just in case it’s the only summer we get…

That may sound negative, but you have to remember that last summer I had to leave my home for several weeks because the flooding was so bad there was no power or fresh water, that was a serious exception to the norm, but we don’t have great summers here that often, so when it feels like summer, we have to rush out and enjoy it while it’s there…

Buying The Bonus

I’ve bought 2 products today, one of which is a relatively “high ticket” item, although it’s half price until midnight tonight.

and when I say I “bought” them, I do mean that, there not freebie products that I got a copy of for “reviewing”, these are ones where I’ve put my hand in my pocket, and one of them I bought mostly for one of the bonuses on offer…

Dan Kennedy’s Info Riches Course went on sale on Tuesday (29th April) and for some reason the launch had gone under my “radar” until today, but I received a few emails about it today, as the price is going up at midnight, and I just had to go take a look…

It didn’t take me long to dig out my credit card and stump up the cash!

The resale right bonus to “Info Millions” 12 CD Audio Course is (imho) worth the price of this product alone, as it will add a significant amount of profit to my business, without me having to spend months and thousands of dollars preparing my own higher priced up sell for my own products!

Do AdSwaps Work

I received an email a few weeks ago from a fellow internet marketer, Sean Mize, asking if I was interested in doing an “adswap”, which is basically where we each send a promotion to our lists with details of a free offer from the other person.

The idea is simple, we both get some new subscribers to our list and increase the size of our subscriber base.

I’d not done an adswap before so I was interested to see how effective it would be.

We both ended up getting over 200 new subscribers on our lists, so I was pretty happy with the results.

I got chatting with Sean afterwards and he let it slip that he had added over 1,800 new subscribers to his list with adswaps in the last month, a pretty impressive number of new subscribers, especially as they’re free, which got me to thinking…

I ended up setting up a new site with a forum for fellow marketers to request adswaps here: -
http://www.imadswaps.com

I posted on Tuesday night that I was about to have a play with a new Website Stores system to see how easy it is to get up and running before potentially promoting it to my subscribers, as it’s been a couple of days I thought I’d post a quick update…

The system is a real nice bit of kit and in under an hour I was able to get to grips with it and pull in a LOT of targeted products from ebay, amazon and clickbank for different markets as the tutorial videos are very easy to follow, but..

Having “published” my site I discovered that the ads and pages weren’t displaying correctly at all, and whilst it’s quite probably something I’ve done wrong or not set up, I’m still waiting on their support to get in touch to help me out with it, so I guess I’m not the only one who’s had some sort of problem getting up and running.

Now there’s a couple of important points to mention here, before you get the wrong impression: -

Clickbank are probably the best known “Info product” affiliate market place and whilst they have some drawbacks with their system, specifically hoplink hijacking, the advantages tend to outweigh the dissadvantages, especially for us Brits who are VAT registered as they deal with all the VAT requirements for us, saving a (potentially) huge accounting headache, but…

One of the dissadvantages of clickbank if you’re not in the US is the time that the cheques can take a while to arrive in the post and then even more time to clear in your bank account, as well as your bank potentially charging fees for a “currency negotiation”.

Well Clickbank have now solved that problem by offering a XACH direct deposit option!

If you’re a clickbank affiliate you should have already received an email about it, but if not and you want to use this facility, you can contact them via email here: clickbank direct deposit

I signed up for the service a couple of weeks ago and received my latest payments straight in to my account as promised, which means a couple less trips to the bank each month and less charges taken out of my profits by my bank !

Disorganized Marketing Costs

Sometimes insisting on testing a product out myself before telling my subscribers about it can potentially cost me sales, today is a good example, although I have to admit it’s my own fault.

A new store building system was launched a few hours ago and I knew about it far enough in advance to have been able to test it out before now, but due to my own dissorganized and hectic schedule, and perhaps spending a little too much time in Warcraft, I didn’t get around to trying it out myself before today.

So potentially I’m could miss out on some sales simply because other marketers are already letting their lists know about it, and I won’t until I’ve tried it.

I figure that if I can’t get it working for me, then I can’t promote it…

If you’re wondering why I’m doing this post rather than getting on with testing it, well I’m waiting for the nameservers to resolve for the site I’m going to test it out on, I did say I hadn’tplanned ahead on this one!


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